The apples of South Tyrol PGI| Marlene®

CERTIFIED APPLE CULTIVATION

The Marlene® apples of South Tyrol - Südtirol are much more than a natural product. They are the pride and joy of the entire region. Synonymous with unmistakeable flavour and unique pleasure, they satisfy guaranteed quality standards. Safeguarding their interior and exterior values is fundamental. Marlene® apples are subject to a wide range of quality checks, from harvesting to transportation, as part of a comprehensive quality control system.

INTEGRATED PRODUCTION

The fruit growers of South Tyrol - Südtirol traditionally attribute the utmost importance to the integrity of their products and respect for the environment. A group of apple growers from South Tyrol - Südtirol adopted this natural production method back in 1989, blazing an innovative new trail. Today, integrated production is a consolidated practice in the South Tyrolean fruit-growing sector.

SOUTH TYROLEAN APPLE PGI

Since January 2006, thirteen varieties of apples have been produced in the South Tyrol – Südtirol apple cultivation zones that have been awarded the “South Tyrolean Apple PGI” mark. Protected Geographical Indication certifies the relationship between the quality of the product and its origin. The “South Tyrolean Apple PGI” denomination is recognised at European level and safeguards against imitations and the non-compliant use of the brand. Retailers and consumers can rest assured: when they see the “South Tyrolean Apple” brand, the packaging really does contain apples produced in South Tyrol – Südtirol.